Growing Into Our New Stadium – We Need To Make Plans

BEES Norway Ajer World Cup T-Shirt
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BEES Scotland World Cup T-Shirt
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BEES England World Cup T-shirt
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BEES Thiago Brazil T-Shirts
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Brentford By Monorail Poster (A2) (Copy)
£24.99
Maybe reward non members who regularly buy tickets (home and away) with incentives? For example, attend 9 games get the tenth for free. I, like many other Bees, live well outside of London and this type of approach may persuade us to get to that extra game or two on a cold Tuesday evening.
I used to live in Pitshanger Lane (North Ealing, on the E2 bus route) and when I talked to other football loving dads in the area there were a couple of barriers to them coming to GP (assuming I didnt take them)
1) First off they didnt know when Brentford were playing at home and in any case assumed you wouldnt be able to buy tickets on the day – An answer to this might be to engage some local newsagents to sell tickets on our behalf. They could put fixture posters in their windows,and then sell tickets. Clearly some significant logistical issues to overcome, but it could be done. We could target all areas on the incoming bus routes
2) Second is that they didnt know the form, ie how to get there, which part of the ground to go to. Allied to this, for those with kids, was a nervousness about football ‘trouble’ I am realise that this is unwarranted, but this is one of the barriers. – This is much harder to address, maybe give our an information leaflet when they buy their tickets? Maybe there could be club ambassadors who help them get there the first time, but I’ve no idea how that would work.